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By James A. Penn What Im about to reveal is an under utilised method to identify red hot ideas for new niche products. Its a great way to come up with new ideas for short reports when youre really struggling for inspiration. The process simply involves using the power of BULLET POINTS! I bet until now youve known bullet points only as a copywriting technique to explain the features of your product, well now youre about to use them in a whole different way. Let me ask you a question... Have you ever bought a product for $20, $30, $50 or more simply because you wanted access to just a tiny section of the product, perhaps just a few pages? Im going to use the example of one of the best selling Clickbank products of all time - Burn The Fat, Feed The Muscle Go there now, take a look at the salespage and scroll down to the bullet points that list the features. Some of those bullet points are very powerful and I bet people are buying that eBook for $40 just to gain access to just a few of those points. Things like: The top twelve best foods you should eat all the time How to crank up your metabolism and turn your body into a food-incinerating, fat-melting human blast furnace! Easy metabolism-boosting techniques revealed! How to eat 50% more calories without storing an ounce as fat - Its true - you can actually eat more food while losing more fat using this simple, but often overlooked strategy! Do you see where Im going with this? Why not create a short report about the best foods you should eat all the time, or how to crank up your metabolism, or how to eat more calories without storing fat? You could sell that report from $5-15. It need only be 7-8 pages. You can literally steal your competitions buyers because youre providing the SPECIFIC information they want and at a much more affordable price. Go through the salespages in your niche now and identify potential short reports that you could create. I bet that you can find AT LEAST 10 with just a few minutes research. source: ezinearticles
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By Sean R Mize If you think that your customer base are stating to get bored with written information base products (ebooks, newsletters, ecourses, etc.) its about time that you offer them something new that they will find interesting and much more convenient. Instead of putting your thoughts and ideas into writing, you can just record them and create CD series or MP3s. Here are the latest 5 amazing steps to accelerate your audio product creation: 1. Be prepared. You need to make your audio content sound highly organized to give your clients great reading experience. So, dont just think of a topic, grab your microphone, and hope that you can swing it. Instead, create a script that contains all the information that you need to discuss and practice your piece at least a couple of times. This will help you sound more confident and will help you to eliminate or minimize long pauses. 2. Bank on the quality of your content. Just like any information base product, the quality of your audio content is still the most important element to consider. Make sure that you offer your clients with quality and relevant information that they will find useful in their lives. These could be step-by-step guides that can empower them to do things on their own, answers to their burning questions, solutions to their pressing issues, or information about issues that have direct impact on your chosen niche. 3. Minimize background noises. If you dont want your audio products to sound amateurish, you need to find ways on how you can minimize or even eliminate annoying background noises (cars passing by, crying babies, loud TV, phone ringing, etc.). You can easily do this by renting a professional recording studio or by having your room or basement soundproofed. 4. Observe appropriate pacing. Remember, this is not a marathon. Your main goal is to make your clients understand the message you are trying to get across, so you better slow down. Also, it would help if you can pay close attention to your pronunciation, diction, volume, and pitch. You may not need to sound like a professional broadcaster but you may want to modulate your voice. 5. Insert some adlibs. Dont sound very scripted as this can easily bore your readers. Insert adlibs whenever appropriate. Just make sure that the information you add are highly relevant to your main topic to avoid misleading your clients. source: ezinearticles
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