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Search Engine Wars - Quality Searches Vs Quantity! by Martin Lemieux

Search Engine Wars - Quality Searches Vs Quantity!
By: Martin Lemieux

It is no secret that Google and Yahoo are on a continuous battle to win our hearts and get everyone to convert, but is converting someone really a matter of the quantity or the quality?

Let's take a look at some top key searches and compare them with some search engines online. I will outline a few things for each search result:

1) Search Engine
2) Number of results found
3) Quality & content of the top 10 sites
4) What you find going beyond the first 10 pages

Each section will get ranked out of 10 points for quality (information taken on August 26,2005).

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Starting with my all-time favorite search term: 'INTERNET MARKETING'
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Google.com
- 99,000,000 results
- 10/10 on quality
- 10/10 Past 10 pages still delivers top quality results

Yahoo.com
- 281,000,000 results
- 7/10 on quality. There's no reason to list a 'Hotel Marketing Firm' & 'Building websites'. The #1 spot was reserved for Yahoo marketing.
- 9/10 Past 10 pages, it is very generic for business, not specific.

MSN.com
- 93,661,176 results
- 10/10 on quality
- 10/10 Past 10 pages still delivers high quality results. I am surprised and give MSN two thumbs up for their attention to detail.

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Moving onto the search term for 'BUSINESS NEWS'
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Google.com
- 627,000,000 results
- 10/10 on quality
- 10/10 Beyond 10 pages delivers high quality & local news centers.

Yahoo.com
- 1,260,000,000 results (wow)
- 10/10 on quality
- 9/10 Beyond 10 pages. There are still some sites that should never be there.

MSN.com
- 381,631,054 results
- 8/10 on quality - Some aren't related at all and brand new sites as well.
- 10/10 beyond 10 pages. Their results seem to tighten up and get better.

Let's now take some more 'local' search results to see deeper and more targeted results...

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Moving on to the search term for 'WASHINGTON UNIVERSITIES'.
I hope to find the 'University of Washington' come up #1 or thereabouts.
=

Google.com
- 22,700,000
- 10/10 on quality (www.washington.edu is #1)
- 10/10 beyond 10 pages. The results still deliver 'university' topics.

Yahoo.com
- 143,000,000 results
- 9/10 on quality - The top spot is reserved for Yahoo on Washington University in St. Louis. There seems to be a strong battle going on here on which university to list.
- 10/10 beyond 10 pages. Content is specific and relevant.

MSN.com
- 34,442,536 results
- 9/10 on quality - Again another battle going on and washington.edu is #10 tilting on the verge of page 2.
- 10/10 beyond 10 pages. All related to Washington & University living

Let's now get even more specific than that... For this search term I will be using something very local that I can relate to and give a better analysis.

=
Moving on to the search term for 'HAMILTON ONTARIO CANADA'.
=

Google.com
- 3,700,000 results
- 10/10 on quality - Great job
- 10/10 beyond 10 pages - Anything goes but is directly related to Hamilton.

Yahoo.com
- 14,900,000 results
- 10/10 on quality - Almost the same as Google but a couple of different choices.
- 9/10 on quality - Some results are found by keyword stuffing their pages.

MSN Local *New (http://search.msn.com/local/)
- 1,280,405 results
- 9/10 on quality - Getting some random placements & keyword stuffing
- 10/10+ beyond 10 pages - Many local companies well listed in the results.

= = = = = = = = = = = = = =

Let's now take a look at these results as a total. Out of a possible score of 80 points, here are the total scores for each:

Google - 80 points
MSN - 76 points
Yahoo - 73 points

Total search results delivered:

Google - 752,400,000
Yahoo - 1,698,900,000
MSN - 511,015,171

And people wonder why Google is the king of searching?! But wait, without even noticing the results, as I totaled the final point standings, MSN came up in second place! In my study, I tried to be as neutral as possible.

How is it that Msn & Google have 50% the amount of results shown in Yahoo, but outrank Yahoo in quality?

In conclusion:

Even though Yahoo delivered a report stating that it has over 19 billion search items, what does it matter when you're still trying to figure out how to deliver all that content? MSN & Google seem to know exactly what to do with their results. They don't seem 'off the wall' at all. If Yahoo is to step up and be crowned the search king, I really think that they need to refine the amount of search terms they have, to match the quality of search results as well.

Yahoo has major potential to outreach Google but they still have a lot of work ahead of them and by the time they figure things out, Google may even step up their game even further and wow us all on some other search plateau.

About The Author: Martin Lemieux is the president of the Smartads Advertising Network. Smartads is dedicated to helping you expose your business online and offline. International: http://www.smartads.info Article Submission Website (Beta): http://www.article99.com Post Comments Here: http://forum.article99.com/viewtopic.php?t=24 Copyright ? 2005 Smartads Advertising Network - Reprints Accepted - One link must be active in the bio.

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Chitika For Website Marketing by Justin Robinson

Although Chitika has been around since 1993, not many pople were aware of them in the website marketing business, in fact, I myself didn’t realize of there existence until I saw people start bragging about how much money they were making of off them, even over Adsense.

So, what’s the big deal? You may ask. Well that’s pretty simple actually, Chitika has invented a revolutionary ad-type called eMiniMaills. These eMiniMalls are banner sized shopping cart displaying items that you choose by keywords, and you get paid for every click on the ads.

Chitika introduced eMiniMalls in June of ’05, but people really started to utilize them quite recently, and started to realize the true power that they held over the common consumer. From most, if not all, reports that I’ve seen, most people’s Chitika earnings have surpassed there Adsense earnings by a large amount, and this is no small feat.

Now that I’ve made you all aware of how it all works, and true power of eMiniMalls, let’s get into the nitty gritty. You’ll obviously want to start out with a website, or a blog, in fact, any median will do, and is needed. You’ll then want to sign up for an account here. (https://chitika.com)

Now that you have an account, you’ll want to create the adds that you’ll be displaying on your site, this is almost like your creating your adsense ads and the same rules apply, we’ll discuss this more a little later. Unlike adsense you can’t save color schemes so you may want to write the colors down so you can use them in the future for any other ads.

When deciding colors for your adds, you’ll want to try your best to blend them in to your existing website, color wise. It has been proven that those people that have successfully blended there ads into their site via good colors, have has a higher click-through-rate, and thus higher earnings. Try your hand at this and see how it works out. If you’d like an example of how I did the colors compared to my site, you can visit Super Justin.com. (http://www.superjustin.com).

Another important factor to take into consideration is ad placement, I find that the better ad placement, the better click-through-rate. It’s hard to determine which would best suite every site, because every site is different, so you’ll want to test this out as much as you can through trial and error. Some key things to consider is that you’ll want to have your ads in high traffic areas, such as menus as well as site articles.

In closing, don’t forget to use chitika’s great referral program after you sign up, and give your friends and relatives, so you can earn money from them as well. Click here to sign up. (https://chitika.com)

Justin Robinson
SuperJustin.com
Chitika


Article Source: Chitika For Website Marketing

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The 8 'Must Do' rules for effective website design by Rudi Ashdown

To succeed at your online business (whether you are selling your own product/service or are selling for other merchants as an affiliate), you need a Web design must be just for that - a simple, focused site. One that is easy to build, maintenance-free, low cost, credible, and a powerful traffic-builder and customer-converter.

Having the right tool and the right product alone doesn’t insure the success of your website. There are many factors to be considered in effective website design. Unfortunately, most of these are overlooked by offline business owners using the internet to promote their business.


Web Design Rule #1 - Build It for Speed
It's a fact of modern life - people are in a hurry. This means that you have between 10 and 30 seconds to capture your potential customer's attention. To minimize your load time, keep graphics small. Compress them where possible. Use flashy technology (JavaScript, Flash, Streaming Audio/Video, animation) sparingly and only if it is important to your presentation.

Web Design Rule #2 - Target your Market
Know who your market is and make certain that your site caters to their needs. It is critical that your site reflect the values of your potential customers. Is your market mostly business professionals? If so, the site must be clean and professional. Is your product aimed mostly a teenagers and young adults? Then your site could be more informal and relaxed. The key here is to know your market and build the site to their preferences.

Web Design Rule #3 - Focus the Site
Make certain your web site is focused on the goal, selling your product or service. A site offering many unrelated products is not necessarily unfocused, but this is often the case. If your business does offer many products, dedicate a unique page for each instead of trying to sell them all from one page.

Web Design Rule #4 - Credibility Is Crucial
The most professionally designed site won't sell if your customers don't believe in you. A clear privacy statement is one way to build your credibility. Provide a prominent link to your privacy statement from every page on the site as well as from any location that you are asking your visitors for personal information. Provide legitimate contact information on line.

Web Design Rule #5 - Navigation should be simple
Make site navigation easy and intuitive. Simple and smooth navigation adds to the convenience of the visitors. Add powerful search and catalog features. Many times a lot of visitors do not have the patience to navigate through the whole website to find what they are looking for.

Web Design Rule #6 - Consistency is the key
Make sure the site is consistent in look, feel and design. Nothing is more jarring and disturbing to a customer than feeling as if they have just gone to another site. Keep colors and themes constant throughout the site.

Web Design Rule #7 - Make your site interactive
Make your website interactive. Add feedback forms as well as email forms that allow your prospective customers to ask you any questions they might have pertaining to a product.
Personalization of your website is another key element that can lead to customer delight and can increase your sales. Personalization technology provides you the analytic tools to facilitate cross-selling and up-selling when the customer is buying online. It would give you an idea of what products to cross-sell and up-sell. For example, when a person buys a CD player, a disc cleaner can also be offered.

Web Design Rule #8 - Content is King
Good content sells a product. Ask yourself the following questions. Does your copy convey the message you wish to get across to your visitors? Is it compelling? Does it lead your visitor through the sales process? Have others review, critique and edit your copy to insure it is delivering the intended message. Always double check your spelling and grammar.


These eight, simple rules will go a long way toward an effective website design, and most importantly, turning visitors into customers.

Article written by Rudi Ashdown and first posted at http://www.whywebsiteswork.com . This is article 1 of 10 - get the other nine free at http://www.whywebsiteswork.com

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Improve Your Golf Game Right Now by Mike Pedersen

Improve your golf game right now you say? I say, absolutely! Don’t waste another dime on new golf equipment: taking one more lesson; or hitting one more ball at the range, until you finish reading this article.

You see…it’s not what you think that’s not allowing you to improve your golf game.

It’s something very simple and easy to remedy. It’s YOU! How your body moves throughout your golf swing.

Let me ask you…do you feel nice and loose, relaxed and fluid when you swing a club on the golf course? Do you feel like your backswing is what it should be? How about your distance off the tee? Are you happy with it?

Now let me ask. What have you done to improve the above situation? And has it worked up to now? If it has…congratulations! I am very happy to hear that another golfer is improving.

If it isn’t working…don’t you think you should try a different approach? One that makes total sense from a mechanical (technique) standpoint.

If you’ve tried all the above…there’s only one thing left. As I said above…YOU!

Your body is what swings the club and produces the end-result. Not the equipment, balls or all the lessons you take.

You’ve got to start with the engine (your body) first, to be able to make a mechanically sound and repeatable swing for 18 holes of golf.

Your body has physical limitations. All of ours does. Each person is unique, and has a different set of physical issues that need to be addressed. But when they are…look out! The game gets much easier and a whole lot funner.

With our country getter bigger (heavier) by the day…this is a great reason to embark on a golf training program that will not only improve your golf game, but help you achieve your health goals also. Now isn’t that reason enough to get started right away?

You will be amazed at your fast rate of golf improvement once you take this approach. You will be making swings and producing power you’ve never seen before. Why? Because you are eliminating your physical limitations that have kept you from achieving the golf swing you know you are capable of.

The jury is out! All the pros are doing it. You’ve got to be next!

It’s time to improve your golf game once and for all!

About The Author: Mike Pedersen is one of the top golf fitness experts in the country, author and founder of several cutting-edge online golf fitness sites. Take a look at his just released golf fitness dvds and manual at his golf swing trainer site - Perform Better Golf.

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Maternity Clothes: Dressing For Your Pregnancy by Michael Jason

Are you a mom-to-be? You must be relishing the life of a baby inside you. You must be the happiest woman on the earth right now!

But now, is the issue of maternity clothing nagging you constantly? Are you wondering what clothes can I wear, and what types of maternity clothes are available in the market for me? Relax! There are dozens of maternity clothes that would keep you comfortable and stylish during your entire pregnancy period.

Not satisfied yet, and want to know much more about the maternity clothes? Ok! Read on to know more about the maternity clothing available.

A wide of variety of special maternity clothes are available online as well as in the retail stores near your home. You don’t have to forcibly fit yourself into ordinary clothes and feel uncomfortable all the time. In fact there is a never ending list of maternity clothes available for you. You can pick the clothes according to your preferences and occasion. Maternity clothes are made to provide much needed comfort for your expanding belly.

Intimate apparels

Now pretty lingerie is most women’s desired wear. It has to be comfortable as well as pretty. During pregnancy comfortable lingerie is a must for you. You don’t have to wear your regular size and feel stuffed and stilted at all. A wide range of comfortable, yet attractive underwear is available for expecting mothers now.

Cotton nursing bras are the most comfortable bras for you during this period. They are stretchable and are also available with multiple hook options so that you can wear them according to your requirements. These bras can also be used after the pregnancy period, as they are stretchable and are available with hooks for making the right adjustments for breast-feeding.

Maternity thongs are also available quite readily in the market. These sit comfortably below your belly. They are made super stretchy and soft. They allow your panties to grow for the nine months, giving you an appropriate fit. Maternity thongs are available as 3 pack seamless thongs and 4 pack seamless thongs as well.

Bikini panties are amongst the must maternity apparel buys for a mom-to-be. These are made up of cotton and are available in fresh colors. These maternity panties are available in floral, striped or solid prints of panties. These provide you with essential comforts for your underwear.

Maternity T shirts

Wearing T-shirts gives a sense of comfort and relaxation for every mum-to-be. You can also buy and wear T-shirts during your pregnancy. Now you don’t have to sit and gaze at one of your lovely T-shirts just because it doesn’t fit you anymore. You can buy dozens of lovely maternity T-shirts for yourself.

You can buy a ? sleeve ruched T-shirt, which allows you to look smart and leave you feeling cool. Long sleeve T-shirts with branded bottom and scoop neck would fit you just fine. V neck tees, short sleeve crews, short sleeve tees, polo tees and sleeveless v-neck Ts are available in maternity sizes for you to choose from, So wear them out and about and feel good about your new life role.

Jeans

Would you get jitters, if you were asked to wear jeans, during the maternity period? Does it sound too absurd to wear jeans with a huge belly? And you also think that it is too uncomfortable to be worn during the pregnancy period? Not any more. Jeans as maternity clothes are made for your comfort.

You can wear these specially designed jeans and feel confident as well as comfortable. These maternity jeans include an all around stretch panel and come in all cuts and sizes. They are available as panel free waist jeans with boot cut leg. Tab waist stretch crosshatch jeans are also comfortable options for you.

Skirts

Skirts are women’s most sought after apparel. Maternity skirts are available readily in the shops and you can pick the one of your choice from the internet as well. So wear maternity skirts without any hesitation. You can pick the one from the readily available options such as long denim skirts, denim button fly skirt, dark denim knee skirt or contour waist short stretch denim skirt.

How to buy maternity clothes?

So now you know that you can wear all types of clothes during your mom-to-be phase. But hold on. You need to consider some aspects before you start shopping for maternity clothes

You should buy maternity clothes which give you extra room. The primary comforts should focus on belly and bust. You should even consider plus size maternity clothes if you are expecting twins. You should buy your basic items made up of stretchable fabrics.

It is advisable that you only buy one or two bras at a time. This is for a reason that your size will increase during the course of nine months. You should buy nursing bras during the final months of your pregnancy. The fitting of these bras should be perfect.

If you find it too uncomfortable to be out shopping during this stage, you must check out the maternity wear available on the Internet. The net is the best place for you to get the right kind of maternity apparel for all occasions without having to leave the comfort of your home.

Michael Jason writes articles on a number of different topics. For more information on Maternity Clothes please visit http://www.maternity-clothes-guide.com/ and for additional Maternity Clothes related articles please visit the following article page http://www.maternity-clothes-guide.com/maternityclothes-articles/

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